EDIT Collection By Jeanne Beker For ADDITION ELLE

December 4, 2012
DIARY, FASHION

What a collaboration! EDIT by Jeanne Beker and ADDITION ELLE have become partners, creating stylish plus size designs for the fashionable woman who want to compliment their form. Over breakfast at PLAY Lounge in Le Germain Maple Leaf Square, the fashion media was treated to a preview hosted by Jeanne herself and representatives from Addition Elle. Models showed off pieces from the vast collection featuring blazers, separates, florals, prints and dresses. Looking at the collection, we liked what we saw. The issue many young, fashionable women have with plus size wear is the style factor. Woman want to look hot and on-trend when they dress-up and go out, they don’t want to feel 10-20 years older. We think the EDIT/Addition Elle collab got the picture and presented a modern, trendy, classic collection that suits the young and mature woman. Check out pictures of the pieces we liked from the collection. Expect to see the collection in stores around February for the Spring 2013 season!

Jeanne Beker spoke about the importance of partnering with Addition Elle creating design without discrimination.
Why revert to black when you can wear color? Loved the peaches and pinks in the collection.

When you look at pieces from the Edit x Addition Elle Collection, you don't think 'plus size wear'. Each piece is on trend, and regardless of size, a woman would want to try the piece on. For instance, Telly loved this printed maxi!
Zipper details make this lovely white blazer fun. By unzipping the bottom-half of the jacket, you have a cropped blazer.
Jeanne and the models pose for the cameras!
It's the little details that matter!
Pretty Footwear is also available!

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